Bud Light Seltzer, a brand of St. Louis-based Anheuser-Busch, announced the addition of a new product: Bud Light Seltzer Lemonade. Packed with lemonade taste, the new variety pack features four new flavors: Original Lemonade, Black Cherry Lemonade, Strawberry Lemonade and Peach Lemonade.
Founded in 1902, Coca-Cola Bottling Co. UNITED has grown to be the second largest privately owned bottler in North America. Under the leadership of its CEO John H. Sherman, the company has nearly quadrupled in size, going from 50,000 customers to 150,000, 20 facilities to 60 production and sales and distributions center and grew its revenue to $3 billion.
Truly Iced Tea Hard Seltzer available in 4 flavors
January 6, 2021
Truly Hard Seltzer, a brand of Boston-based The Boston Beer Co., announced the launch of Truly Iced Tea Hard Seltzer, an amalgamation of hard seltzer, real brewed tea and fruit flavor.
Mtn Dew is going pink with Mtn Dew Major Melon. This addition to the brand's beverage portfolio features a watermelon flavor with a DEW twist. Mtn Dew Major Melon — also available in a Zero Sugar variety — is the first permanent flavor offering in more than a decade and is available nationwide now.
Dig In aims to generate at least $100 million in sales for Black-owned restaurants
January 4, 2021
Recognizing the diverse range of delicious food, rich history and culture that Black-owned restaurants contribute to the American experience, Pepsi, a brand in Purchase, N.Y.-based PepsiCo, introduced Dig In. The consumer-facing, multi-year platform is a rallying call for people to double down on supporting Black-owned restaurants.
New tea blends designed to rejuvenate the mind, body
January 4, 2021
To support New Year's resolutions for wellness and mindfulness, Tea Forté released its Wellbeing Collection, featuring five new tea blends designed to rejuvenate the mind and body, it says.
Acquisition furthers company’s focus on younger wine drinkers
January 4, 2021
O'Neill Vintners & Distillers, Paso Robles, Calif., announced the acquisition of Rabble Wines, also in Paso Robles, Calif. Founded by longtime Paso Robles vineyard manager Rob Murray in 2010, Rabble Wines produces premium, Paso Robles AVA wines with disruptive labels born from wines' struggle with Mother Nature, it says. The acquisition signals another investment by O'Neill Vintners & Distillers in the burgeoning market for younger wine drinkers.
Energy drink developed by NFL Hall of Famer Jerry Rice
December 28, 2020
G.O.A.T. Fuel, Los Angeles, announced a new retail-partnership with GNC, which will feature the brand's line of health-focused energy drinks in select locations across the United States.
Special blend sources coffee beans from Costa Rica, Central America
December 28, 2020
In the spirit of Umoja (unity) and the seven principles of Kwanzaa, the New Harlem Coffee Co., New York, has released the aromatic Kwanzaa Blend of gourmet coffee. It is blended from multi-origin coffee beans, mainly Costa Rica and Central America. This special blend is roasted in small batches to create this specially spiced flavor, the company says.