Idris Elba has revealed his latest track, the sky-high summer anthem '”Pushing On” to mark the launch of GREY GOOSE Altius, the new luxury vodka inspired by the rare natural luxuries of the French Alps.
Innis & Gunn, Edinburgh, Scotland, announced the launch of Tequila Cask Blonde in the United States. Combining the smooth character of a blonde ale with distinctive notes of tequila, the Innis & Gunn Tequila Cask Blonde is matured using specially selected Mexican tequila casks.
Seagram's 7 Crown, a brand of Diageo North America, New York, is toasting timeless American staples with an icon in America – the 7&7— with the launch of its new ad campaign, Timeless Taste.
PepsiCo’s Pepsi, Purchase N.Y, and Little Caesars, Detroit. Mich. announced the return of the fan-favorite Pepsi Pineapple, available exclusively at Little Caesars for a limited time only.
Jones Soda Co., Seattle, announced the launch of Mary Jones Hemp Delta-9 (HD-9) Shooters. The new product joins the brand's HD-9 craft sodas and gummies, featuring the same pure cane sugar formulation and classic taste of Jones Soda, adapted for HD-9.
Living Essentials’ 5-hour ENERGY Shots, Farmington, Mich., is partnering with actor and BBQ pro Brian Baumgartner to get people into the grill zone with a BBQ sauce that delivers a caffeinated kick.
PepsiCo, Purchase, N.Y., has published its 2023 progress report on Environmental, Social and Governance (ESG) results. The 2023 ESG Reporting Suite includes the ESG Summary, ESG Topics A-Z and the ESG Data Hub, providing a detailed update on pep+, its global transformation program that seeks to drive long-term business performance and value.
The Distilled Spirits Council of the United States (DISCUS), Wine & Spirits Wholesalers of America (WSWA), FMI - The Food Industry Association and the National Association of Convenience Stores (NACS) issued a joint commitment related to the responsible marketing and merchandising of crossover alcohol products.