Wine & Spirits

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 TY KU Sake introduces the latest addition to its portfolio of premium sakes, Ty Ku Cucumber Sake. Brewed in the heartland of sake, Nara, Japan, TY KU Cucumber is made from premium Junmai sake infused with all-natural cucumber for a refreshingly crisp and low-calorie flavor, the company says.  

Sauza Tequila, a brand of Casa Sauza, Deerfield, Ill., will debut a new, premium look next month. The refreshed brand identity highlights the Sauza family heritage, quality and craftsmanship behind the spirit and elevates its visibility and presence internationally, the company says. The largest rebrand in Sauza history will roll out globally, driving the brand’s continued long-term growth in existing North American markets, as well as expansion efforts in new, emerging tequila markets including Japan, Brazil, Russia and the brand’s first foray into China, it says.

U.S. wine importer Palm Bay International announced the newest arrival from the Roscato wine family: Roscato Rosé Dolce. 

 Sauza 901 Tequila, a brand of Deerfield, Ill.-based Beam Suntory Inc., released its newest TV and digital ad campaign starring brand founder Justin Timberlake. The No Limes Needed campaign highlights the smoothness of Sauza 901 Tequila in a tongue-in-cheek way by chronicling the heyday of the lime as a necessary ingredient for drinking tequila and its ensuing downfall following the launch of Sauza 901. 

Up-and-coming tequila company Alacrán Tequila released its latest ultra-premium anejo tequila, Alacrán Cristal.

Nielsen announced yesterday its twelve Breakthrough Innovation Winners for 2015. Among the twelve winners, four beverage products made the list this year: Monster Energy Co.’s Monster Energy Ultra, PepsiCo’s Mountain Dew Kickstart, MillerCoors’ Redd’s Apple Ale and Red Bull GmbH’s Red Bull Editions line. 

This year, the Miami-based Spain-United States Chamber of Commerce is expanding its Savbor Food & Wine Exhibition to two days, because of popular demand from its inaugural event last year. The 2015 event will take place June 23-24 in Miami.

 Lucas Bols released its Bols Maraschino Liqueur in the United States.  

Skyy Vodka is helping consumers simplify their at-home mixology with the release of Sky Barcraft cocktail-inspired vodkas.

New York-based Pernod Ricard USA's Absolut Vodka brand is planning to make a new mark on the spirits market by introducing a freshly redesigned bottle that will represent its icon for the future, the company says.