With its red, white and blue packaging and USA-CERTIFIED label from Made in USA Industries, a third-party verification company, Salute American Vodka’s patriotic perspective runs deeper than a business mantra. Founded in 2012 by entrepreneur Pete Kelly as a means of “paying it forward” to U.S. veterans struggling with unemployment, homelessness and post-traumatic stress, the self-titled brand and company donates the first dollar of every bottle sold to nonprofit organizations that provide programs and services for veterans and other American heroes.
Beam Suntory, a subsidiary of Suntory Holdings Ltd., announced the U.S. launch of Kilbeggan Single Grain, a new premium Irish whiskey inspired by the resilient townspeople of its namesake and made by Kilbeggan Distilling Co., the company says.
Loyalty program offers consumers exclusive benefits
August 8, 2017
Black Box Wines, a brand of Victor, N.Y.-based Constellation Brands Inc., announced the debut of Black Box Rewards, a new loyalty program for its U.S. consumers that launched this summer.
Mila Kunis to be featured in social, digital ad campaign
August 8, 2017
Jim Beam, a brand of Chicago-based Beam Suntory Inc., announced the latest addition to its flavored portfolio: Jim Beam Vanilla. The product blends Madagascar vanilla bean liqueur with Kentucky straight bourbon whiskey.
Old Pulteney, a brand of International Beverage, announced the U.S. launch of Old Pulteney Stroma Malt Whisky Liqueur, a product of Pulteney Distillery located in Scotland.