Alternative Drinks

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As immunity is a universal health need, experts note that within the beverage space, more and more consumers are seeking products that deliver immune-supportive benefits.

International Delight is bringing back the magic of the holidays to a creamer aisle. The coffee creamer brand, in partnership with Dr. Seuss Enterprises, is spreading cheer with a festive line of holiday creamers featuring one of the season’s most iconic characters: The Grinch. The creamers are on shelves now and available through the holidays.

EARI Beverage Group, Charlotte, N.Y., a diversified beverage and media group, announced the acquisition of the Blossom Botanical Water Brand.

Táche announced the launch of two new pistachio milk flavors: Vanilla and Unsweetened Vanilla. With added hints of vanilla, the pistachio milks are low in calories and carbs, the company says. 

Sports nutrition brand JNX Sports announced the launch of two new products: The Curse! Glutamine and The Curse! Creatine. Adding creatine and glutamine to The Curse! lineup offers two more ways to maximize workouts, the company says. 

Shrubbly Founder Matt Sayre turned to ROOK/NYC, a New York-based independent creative agency known for creating disruptive brands and packaging designs, to develop a new package design for the functional beverage. The intensity and wildness of the flavors and Shrub processes are what inspired ROOK/NYC to create the matte black can, it says.

Vital Proteins, a brand of Nestlé Health Science, announced the launch of its Vital Proteins Lemon Collagen Peptides. 

Plant-based beverage brand, Califia Farms, Los Angeles, announced its new product launch formulated for cold coffee beverages: Iced Café Mixers. Available in Vanilla Sweet Crème and Caramel Crème, Iced Café Mixers represent a major innovation breakthrough for the creamer category, which, until now, has developed products exclusively for hot coffee, the company says.

HOP WTR announced the launch of its new non-alcohol sparkling hop water flavor: Peach. HOP WTR Peach delivers a sweet, juicy flavor with a strong hint of hops and infused with mood-boosting adaptogens and nootropics, the company says.

Som Sleep has partnered with up-and-coming Los Angeles-based queer artist Mich Miller on a limited-edition can in celebration of Pride Month. The campaign, called Pride Dreams, will benefit the Los Angeles LGBT Center in support of its LGBTQ+ programs including healthcare and social services.