Just in time for sweater weather, Waterloo Sparkling Water announced the official launch of its new Spiced Apple flavor and the return of its seasonal fan favorite Cranberry.
Building on its longstanding commitment to environmental sustainability, FIJI Water has transitioned its iconic and best-selling 500- and 330-ml bottles to 100% recycled plastic (rPET) in the United States. The move is a substantial step in reducing plastic waste and replaces almost 65% of FIJI Water’s bottle volume in the United States with recycled material, it says.
Bottled water brand will use 100% rPET plastic for bottles; Sprite shifts to clear bottle
August 4, 2022
The Coca-Cola Co. announced that two of its biggest brands in North America are taking major steps to support a circular economy for plastic packaging. DASANI is rolling out bottles made from 100% recycled PET plastic (excluding caps and labels), and Sprite is transitioning from green to clear plastic to increase the material’s likelihood of being remade into new beverage bottles.
Home-and-office water delivery company adds 2,500+ customers
July 18, 2022
Primo Water Corp., Tampa, Fla., announced that Primo Water North America (PWNA), a wholly-owned subsidiary of Primo, has acquired Highland Mountain Water, Atlanta. Highland Mountain Water is a leading independent distributor of Primo's Mountain Valley premium water brand.
Bottled water sales continue to grow post-pandemic
July 6, 2022
This year’s State of the Industry report on bottled water showcases how the sparkling water category has continued to shine and how bottled water sales are looking post-pandemic
Plus Brand Industries announced the launch of its new alkaline water: Agua Plus. Designed to hydrate, balance and revitalize, Agua Plus is a premium alkaline water that is bottled at a pH of 9+ and undergoes a seven-step purification process that is enhanced with minerals and electrolytes, the company says.
Just ahead of summer, Karma Water Culture LLC announced a new flavor to its line of natural, nutrient-enhanced Karma Water: Karma Watermelon Wild Berry.
Campaign features dynamic roster of athletes, entertainers
May 2, 2022
Essentia Water, Bothell, Wash., launched a new campaign featuring NBA basketball star Jimmy Butler, NFL quarterback Justin Fields, and multi-platinum singer-songwriter Tate McRae. A continuation of its Stop for Nothing campaign, which launched in 2021, this new creative focuses on maintaining resilience by taking a moment to pause and hydrate, the company says.