Evercan's eco-friendly packaging process connects with brand's commitment to sustainability
June 16, 2014
In May, Red Hare Brewing Co. introduced its Red Hare craft beer in Novelis’ evercan packaging in key markets throughout the southeastern United States.
Snoqualmie Winery introduced new packaging for its entire portfolio. Featuring a contemporary new look, Snoqualmie’s redesigned packaging also embodies the winery’s commitment to fostering a sustainable environment, the company explains.
Sierra Nevada Brewing Co. has come a long way from the early days when Ken Grossman, founder of the Chico, Calif.-based craft brewery, first began experimenting with homebrewing. After 34 years in business and countless expansions, the company is on the heels of completing its latest adventure: an East Coast facility.
Why do shoppers choose to buy one drink instead of another in a supermarket? Is it the design, the brand, the label, the package material or the drink itself? For most consumers, the reality is that the final decision often is the result of several considerations.
Puerto Rican rum distillery recycles 4 million pounds of material a year
May 6, 2014
Hamilton, Bermuda-based Bacardi Ltd. understands how crucial recycling is on the island home of the world’s largest rum distillery, which is based in Catano, Puerto Rico. Every year the Bacardi rum facility recycles more than 4 million pounds of material.
IBWA emphasizes importance of clean, safe drinking water
May 5, 2014
During National Drinking Water Week from May 4 to 10 this year, the International Bottled Water Association (IBWA), Alexandria, Va., is highlighting bottled water as a healthy, on-the-go, refreshing beverage.
Association highlights environmental initiatives of non-alcohol beverage industry
April 22, 2014
In celebration of Earth Day on April 22, the American Beverage Association (ABA), Washington, D.C., highlighted the environmental initiatives of the U.S. non-alcohol beverage industry that it supports.