The limited release soft drinks to be awarded to 2,000 fans
September 23, 2022
In time for cooler weather, Purchase, N.Y.-based PepsiCo introduced the Pepsi S’mores Collection. Americans can’t get enough of s’mores, and for those who refuse to miss an opportunity to satisfy their s’mores cravings, Pepsi has created the ultimate s’mores hack, it says.
The limited-edition collab includes Halloween mystery flavor, the VOO-DEW Grim
September 1, 2022
North America’s largest Halloween retailer, Spirit Halloween, Egg Harbor Township, N.J., teamed up with MTN DEW, a brand of Purchase, N.Y.-based PepsiCo, to help DEW Nation celebrate this Halloween season in style. The two brands are collaborating on a new collection of costumes inspired by three fan-favorite MTN DEW flavors and the VOO-DEW Grim, the embodiment of the iconic Halloween mystery flavor, MTN DEW VOO-DEW.
Partnership gives fans a glimpse into Andrew’s intense training
August 31, 2022
Rockin’ Protein, a brand of Phoenix -based Shamrock Farms, announced that pro football tight end Mark Andrews is the brand’s newest athlete influencer. Kicking off the partnership with a campaign titled The Beat Mandrews Challenge, fans will enjoy a look at how one of the most dominant players in football trains and fuels with the help of his favorite ready-to-drink protein beverage, it says.
The company prides itself on producing ready-to-drink (RTD) lattes with 60% less sugar than the leading flavored coffee drinks, which is what inspired the “real” side of the campaign.