Readers must have brains on their brain. In Beverage Industry’s December Readers’ Choice Product of the Month poll, Fairfield, Conn.-based Focus Now Solutions LLC’s Focus+ took home the honor after garnering 31 percent of the vote. 

U.S. consumers have shown how enthusiastic they are about Blue Chair Bay Coconut Spiced Rum Cream. The import brand of Rochester, N.Y.-based Fishbowl Spirits that was created and owned by country music star Kenny Chesney announced that the limited-edition variety sold out nationwide.

The readers of Beverage Industry must have an interest in mixology. Based on the results of the publication’s Readers’ Choice Product of the Month poll for October, Seismix LLC’s ZMix instant cocktail mixes were a crowd pleaser, garnering 31 percent of the vote.

What do you get when you mix a sparkling beverage with an antioxidant infusion? You get this month’s winner of Beverage Industry’s September Readers’ Choice Product of the Month poll.

With all the buzz surrounding health and wellness, vitamin fortification remains a popular topic in the consumer market. The readers of Beverage Industry also seem interested in the topic, as 60 percent of voters named VitaminFizz the best new product that was posted on www.bevindustry.com during the month of August, making it the winner of the publication’s August Readers’ Choice New Product of the Month poll.

Cold-brewed coffees are gaining attention in the marketplace, including among Beverage Industry readers. Showing their affinity for ready-to-drink, cold-brewed coffee, 22 percent of voters named High Brew Coffee as the best new product that was posted on www.bevindustry.com during the month of July, making the new lineup the winner of the magazine’s July Readers’ Choice Product of the Month poll.

This summer seems to be all about celebratory beverages, as readers are showing favor with spirits and alternative beverages that support a night out on the patio or on the town. In Beverage Industry’s June New Products poll, readers voted tropical rum beverage Blue Chair Bay Banana Rum as the top beverage posted on www.bevindustry.com during the month.

As the weather warms up, it looks as though people are finding favor with iced varieties to give themselves a little pick me up. In Beverage Industry’s May New Products poll, readers voted Verve MoJoe as the top release posted on www.bevindustry.com during the month.

As the “Field of Dreams” saying goes, “If you build it, he will come.” Beverage Industry gave those words their own spin when it launched its first monthly new product poll to let readers tell us what was their favorite new product. Garnering 31 percent of the votes and taking the honor for April was American Born Moonshine.

Eagan, Minn.-based Biothera’s Wellmune WGP ingredient was found to offer a 40 percent reduction in upper-respiratory tract infection symptomatic days in long-distance runners, according to clinical research presented at the American College of Sports Medicine.