Just as the lyrics state, “to keep your engine running you need energy for your high-powered, revved up body machine,” in the educational Schoolhouse Rock! video “The Body Machine,” food and beverage manufacturers are making sure that today’s products are packed with the vitamins and minerals not just to fuel the human body, but also maintain a healthy lifestyle.
Nestlé Health Science announced the launch of a new line of nutrition drinks: 4-ounce size Boost Calorie Smart 100 Calories Balanced Nutritional Drink and Boost Compact Complete Nutritional Drink.
Foodservice operator partners with Venus Williams for launch event
July 13, 2015
Jamba Juice Co., Emeryville, Calif., is teaming up with ClassPass, the premier fitness membership, for a special event collaboration to unveil three new flavor additions to its Freshly Squeezed Juice line: Veggie Vitality, Cucumber Orange Cooler and Orange Supreme.
Whether it’s from your family physician or it’s used as a tag line in a national commercial, many consumers have heard the phrase, “You are what you eat.”
Bump Water is adding two flavors to its lineup of prenatal waters. The newest flavors, Strawberry Lemonade and Pomegranate Mixed Berry Lite, feature the same ingredient composition of its counterparts.
With all the buzz surrounding health and wellness, vitamin fortification remains a popular topic in the consumer market. The readers of Beverage Industry also seem interested in the topic, as 60 percent of voters named VitaminFizz the best new product that was posted on www.bevindustry.com during the month of August, making it the winner of the publication’s August Readers’ Choice New Product of the Month poll.
New York-based Water Sensations announced that its line of natural liquid water enhancers now is available in Akin’s Natural Foods and Chamberlin’s Natural Foods stores.