Ready-to-drink seltzer centric spirits, generally made from a vodka or tequila base, and RTD premixed cocktails are exploding in size and innovation, as consumers seek convenient, on-the-go options.
Non-alcohol Neon Zebra launches in March in 4 cocktail-inspired flavors
February 25, 2021
PepsiCo, Purchase, N.Y., is shaking up the cocktail mixer category with the launch of Neon Zebra, a new line of non-alcohol cocktail mixers with a vibrant personality that offers a shortcut to great-tasting-cocktails in seconds, it says.
Regatta sponsoring Tucker Thompson’s speaker series
June 3, 2020
Regatta Craft Mixers, Locust Valley, N.Y., is proud to announce the brand has signed as the official craft mixer of New York Yacht Club American Magic, an official challenger for the 36th America’s Cup.
New 16-ounce juice blends can make five cocktails from each bottle
June 1, 2020
Fresh Victor, producer of fresh, cold-pressed juice-based mixers for cocktails, is launching two new flavors in its new 16-ounce size: Mexican Lime & Agave and Cactus Pear & Pomegranate.