Tussock Jumper wines creates augmented reality experience for consumers, Rabbit launches a freezable cocktail mixer and S&D Coffee & Tea announced a new scholarship program.
SLD Barrel Rested Portland Rum wins in a close race
December 18, 2018
As consumers prepare for the holidays, their thirst for cocktails continues. In the Readers’ Choice: New Product Poll for November, Beverage Industry readers selected Sebago Lake Distillery’s Barrel Rested Portland Rum as their favorite new product release.
New packaging features recyclable corrugated boxes
October 17, 2018
The new packaging will provide Powell & Mahoney a creative canvas to communicate what sets them apart within the competitive carbonated mixer category, it says.
Cocktail culture, consumer experimentation and mixologist innovations are the core cocktail mixer growth-drivers, and younger legal-drinking-age consumers are at the center of these trends.