The Original Donut Shop, a brand of Keurig Dr Pepper, announced its new flavor innovation: The Original Donut Shop Cinnamon Toast Crunch One Step Latte K-Cup pod.
New products to launch exclusively at GNC ahead of WWE SummerSlam
July 27, 2023
Austin, Texas-based Nutrabolt, owner of the C4 brand, and the WWE announced an expansion to its multi-year partnership with the launch of its first-ever co-branded product collaboration: WWE-inspired flavors of C4 Ultimate Pre-Workout Powder and C4 Ultimate Energy Drink. The products will be available exclusively at GNC ahead of WWE SummerSlam in Detroit on Aug. 5.
In June, Swoon brought Barbiecore to the beverage aisle with the limited-edition release of Barbie x Swoon Pink Lemonade. That partnership led to the zero-sugar brand experiencing its highest monthly volume sales.
New release available exclusively online for limited time
July 18, 2023
Claussen, a brand from The Kraft Heinz Co., Chicago and Pittsburgh, is teaming up with Spritz Society, the award winning sparkling wine cocktail company, to create a first-of-its-kind pickle flavored cocktail.
Carnation Breakfast Essentials announced the launch of two new nutritional drink flavors inspired by some of the most popular Girl Scout Cookies: Girl Scout Thin Mints and Girl Scout Coconut Caramel Flavored Nutritional Drinks.
Essentia Water has partnered with House Wine for the second consecutive year to bring fans a new, limited-edition Water + Rosé box ― a side-by-side combo of Essentia Water and House Wine Rosé.
Budweiser and Harley-Davidson are coming together for the first time in their storied histories to provide fans 21 and older with a limited-edition can that highlights the centuries of craftsmanship behind both products. The limited-edition cans are available to consumers 21 and older wherever Budweiser is sold, while supplies last.
Two Roads Brewing Co. and Mohegan Sun announced its new partnership, celebrating Two Roads’ status as Mohegan Sun's official craft beer partner, the brewer developed a new beer in collaboration with the famed casino: Jackpot Juice Hazy IPA.
Fans can unlock prizes through augmented reality egg hunt experience
February 15, 2023
Just in time for spring, Purchase, N.Y.-based PepsiCo, in partnership with Just Born Quality Confections, Bethlehem, Pa., announced its bringing back PEPSI x PEEPS, available now nationwide. Consumers can usher in spring with the one-of-a-kind treat, available for a limited time only, it says.