Fiji Water, Dos Equis and Celestial Seasonings among those releasing new packaging
October 16, 2015
Celestial Seasonings, a brand of The Hain Celestial Group Inc., unveiled its new brand look and feel, including redesigned packaging highlighting the brand’s heritage with a new, contemporary logo.
Galena Brewing Co. expanded its packaging lineup to include three beers in Rexam 16-ounce cans — Anna Belle’s IPA, a ruby beer with a burst of hop flavors and aromas paired with a malt backbone; Farmer’s Blonde Ale, a light ale; and Fevre River Ale Hefeweizen, a classic Bavarian style wheat beer with a medium to heavy mouth feel, the company says.
Novelis and Southbound Brewing Co. announced that the craft brewery now offers its beer in aluminum cans made from Novelis’ evercan, the certified high-recycled content aluminum can sheet.
Boston Beer Co. releases Angry Orchard Green Apple in cans
September 16, 2015
Cab.Corp. announced new packaging and a new name for its La Playa Block Selection Reserves. The new name, Tinga, will assist in better segmenting its three tiers: La Playa Estate Series, Tinga Block Selection Reserve and Axel wines, the company says.
Hilton Head Brewing Co. and Novelis announced the launch of Hilton Head Brewing Co. beer in Novelis’ evercan, a certified high-recycled content aluminum can sheet.
Can Manufacturers Institute launches new campaign, Open Up to Cans
August 5, 2015
Numerous packaging attributes are critical to consumers when making beverage choices, according to new data from the Washington, D.C.-based Can Manufacturers Institute (CMI). The research, which was conducted to support the new Open Up to Cans campaign, focuses on four core beverage can performance benefits: product taste and integrity, innovation, performance and sustainability, CMI says. The campaign promotes the aluminum can as a package for beverages.
DRY tastemakers of gourmet sparking beverages, unveiled a new look for its line of craft beverages designed to better reflect the brand’s premium flavor profiles and upscale, culinary taste experience.