Chicago-based White Claw Spirits Co., a brand of The Mark Anthony Group of Companies, unveiled its White Claw Tequila Smash, a tequila drink that balances seltzer, tequila, and fruit flavors — without added sugar and 100 calories in each can.
The Beckmann Gonzalez family of Jalisco, Mexico and the Boisset family of Burgundy, France and California announced the launch of Casa Obsidiana, a collection of ultra-premium tequilas.
Casa Lumbre Co-Founder and Master Distiller Iván Saldaña, alongside seven-time Formula One champion and entrepreneur Lewis Hamilton, unveiled Almave Ámbar — a distilled non-alcohol blue agave spirit.
Atomic Brands, a fast-growing spirits producer, and Destilería Orendain, a renowned tequila distillery based in Jalisco, Mexico, announced their new partnership focused on distributing Ollitas Tequila in the United States.
Ingredient suppliers are making moves to aid today’s beverage-makers. Monin Americas released a Spicy Agave Sweetener, while Kyowa Hakko USA announced the launch of CENTR Enhanced sparkling water.