Donut House collection adds Sweet & Creamy Regular Iced Coffee
May 28, 2013
In time for summer, Waterbury, Vt.-based Green Mountain Coffee Roasters (GMCR) added Donut House Sweet & Creamy Regular Iced Coffee K-Cup packs for the Keurig single-cup brewing system. Available in grocery stores nationwide, each Sweet & Creamy K-Cup pack is specially formulated to provide a balanced, creamy iced coffee, the company says.
RealBeanz expanded its line of nutrient-enhanced ready-to-drink coffees with the launch of Dark Roast Iced Coffee made with Coconut Water and Cappuccino Iced Coffee made with Coconut Water.
Eighty-four percent of iced coffee drinkers say they are drinking more iced coffee this winter compared to last winter, according to an independent survey commissioned by Dunkin’ Donuts, Canton, Mass.
RealBeanz launched its line of iced coffees on a limited basis earlier this year. After receiving feedback from focus groups, RealBeanz altered its flavor, coffee and sweetness profiles, and as a result, improved approval ratings from the 60 to 70 percent range to the 80 to 90 percent approval range, the company says.
Starbucks Coffee Co. added two new iced coffees to its summertime refreshment offerings. Starbucks Via Caramel Flavored Iced Coffee is an on-the-go option made with medium roasted coffee, caramel flavor and pure cane sugar.
