This spooky season, Samuel Adams invites consumers to share a cold Sam Adams with a cold Sam Adams through an otherworldly, limited-edition At-Home Séance Kit.
To kick off the fall season, Samuel Adams released its Beer Fest Variety Pack, containing OctoberFest, Jack-O, Flannel Fest and its flagship Boston Lager.
Announces its priority philanthropy program has surpassed $100 million of funding
August 18, 2023
As Brewing the American Dream celebrates 15 years supporting small food and beverage businesses across the United States, Samuel Adams announced that its priority philanthropy program has surpassed $100 million of funding. This milestone commemorates the program’s dedication to uplifting devoted craftspeople everywhere in partnership with nonprofit lenders like Accion Opportunity Fund.
Craft beer brand offers to pay for cost of Samuel Adams beer in honor of Founding Father’s 300th birthday
September 26, 2022
To celebrate the 300th birthday of colonial firebrand Samuel Adams on Sept. 27, The Boston Beer Co., Boston, will cover the cost of a Samuel Adams for people named Sam, Samuel or Samantha Adams ― or anything close. If you're a Samir or a Samara or an Adam, that counts too, it says.
Craft brewer also releases limited-edition Mountain Berry
January 7, 2020
The brewers at Samuel Adams, a brand of Boston-based The Boston Beer Co., plan to spice up the winter season with a new, brighter and smoother Cold Snap recipe, it says. The new Cold Snap showcases the brew’s signature blend of 10 exotic spices, fruits and florals: orange zest, vanilla, lemon zest, coriander, rose hips, hibiscus, plum, grains of paradise, anise and tamarind, the company adds.
Craft beer brand brings back classic brews for holiday pack
November 19, 2019
The brewers at Samuel Adams are exclusively bringing back some classics for the craft beer brand’s Winter Variety Pack including Holiday Porter, Chocolate Bock and Old Fezziwig.
Limited-release beer will be available on tap at Cincinnati Taproom for one day
October 15, 2019
The Boston Beer Co., Boston, and the brewers at Samuel Adams announced the release of the 11th batch of their barrel-aged extreme beer, Samuel Adams Utopias. The limited release is available at select locations and will be available for the first time on tap in the Samuel Adams Cincinnati Taproom on Nov. 15.
No stranger to revolutions, Samuel Adams, a brand of Boston-based The Boston Beer Co., has once again mirrored the rebellious traits of its namesake and crafted Sam ’76, a union of lager and ale. Brewed using a unique process, Sam ’76 captures the best attributes of these two beer styles, the company says.