“The White Russian” celebrates the classic cocktail made with Kahlua
September 2, 2014
New York-based Pernod Ricard USA, a subsidiary of Pernod Ricard SA, announced that its Kahlua brand has joined forces with Academy Award-winning actor Jeff Bridges to release "The White Russian," a Kahlua Productions short film honoring the classic cocktail.
Pernod Ricard USA, New York, completed its acquisition of a significant majority stake in Avión Spirits LLC, owner of the ultra-premium tequila brand Avión, from its joint-venture partner Tequila Avión.
National initiative spreads message through 15,000 retail stores
May 6, 2014
New York-based Pernod Ricard USA and Miami-based Southern Wine & Spirits of America Inc. (Southern) announced a national effort to promote retailer engagement with The Foundation for Advancing Alcohol Responsibility (FAAR), a national nonprofit funded by distillers aimed at reducing drunk driving and underage drinking.
Spirits and wine company renews, expands distribution contracts, effective July 1
April 23, 2014
Pernod Ricard USA, New York, announced the renewal of its partnership with Republic National Distributing Co. (RNDC), Houston, and the expansion of its relationship with Miami-based Southern Wine & Spirits of America Inc., both effective July 1.
As a result of Daylight Saving Time taking place Sunday, March 9, Pernod Ricard USA’s Kahlua coffee liqueur inaugurated a new holiday — National Cocktail Your Coffee Day — on Monday, March 10.
Pernod Ricard USA introduced The Glenlivet 200-ml Tri-Pack, a permanent pack containing one 200-ml bottle each of The Glenlivet 12 Year Old, 15 Year Old and 18 Year Old Scotch Whisky.