Natural and organic trends continue to leave their mark on the consumer packaged goods market, as was shown at this year’s Natural Products Expo West tradeshow, which took place March 6-9 in Anaheim, Calif. New Hope Natural Media, a division of Penton and host of the tradeshow, announced that Natural Products Expo West 2014 broke records with more than 67,000 visiting industry members, more than 2,600 exhibiting companies, and the most first-time exhibitors at the event.
Tony Chachere’s Famous Creole Cuisine introduced all-natural, non-alcohol Tony Chachere’s Bloody Mary, featuring the company’s renowned creole seasoning.
Marquis Beverages introduced a line of Marquis O3 lightly carbonated energy drinks made with U.S. Department of Agriculture (USDA) certified organic ingredients.
Brand partners with Oakland Athletics in distribution, advertising agreement
March 28, 2014
Beginning with their 2014 Opening Homestand on March 29, the Oakland Athletics will introduce Zevia as the first-ever naturally sweetened, zero-calorie carbonated soft drink (CSD) in Major League Baseball. The team’s partnership with the Culver City, Calif.-based beverage company will make Zevia’s Ginger Ale, Cola, Ginger Root Beer, Cream Soda, Black Cherry and Grape CSDs available at concessions throughout O.co Coliseum in branded coolers.
Uncle Si’s Iced Teas to hit the market this spring
March 27, 2014
At the request of fans of A&E’s “Duck Dynasty” TV show, West Monroe, La.-based Duck Commander Family Foods and Prospect, Ky.-based Chinook USA announced the launch of new Uncle Si’s Iced Tea.
Natural beverage company reports growth of kombucha line last year
March 26, 2014
Los Angeles-based Reed’s Inc., the owner of natural beverage brands such as Culture Club Kombucha and Virgil’s Soda, announced the financial results for its fiscal year ending Dec. 31, 2013.
Sundance Beverage Co., a subsidiary of the National Beverage Corp., launched a new line of all-natural, zero-calorie sparkling waters by the name of Spree.
Tart cherry juice company to add 2,100 locations to distribution network
March 18, 2014
Cheribundi Inc., Boulder, Colo., announced that two of its top-selling Fruit Refresh blends, Lemonade Refresh and Cranberry Refresh, now are available in 2,100 Walmart locations. These products will be merchandised in the juice aisle.