Long known as a skin soother, aloe has a reputation in the United States for its inherent external benefits. Riding the health and wellness trend, aloe suppliers and beverage-makers are working to expand consumers’ knowledge about the benefits of consuming aloe.
Marley Beverage Co. expanded its line of all-natural relaxation beverages with Marley’s Mellow Mood Lite, a low-calorie version of Marley’s Mellow Mood beverages. Marley’s Mellow Mood Lite is half lemonade, half tea and contains 40 calories in each 8-ounce serving.
Health and wellness continue to be points of interest for the beverage industry not just in the United States, but for other countries and regions as well. On the global scale, “no additives and preservatives” is the top health position for juice and juice drinks launched from Oct. 10, 2010, to March 11, according to Innova Market Insights, Duiven, The Netherlands.