Retailers - Articles - Page 2 | Beverage Industry

Heineken Bring Your Sunday Best retail promotion

Heineken launches retail program for football parties

Former NFL wide receiver Keyshawn Johnson tapped to offer entertaining tips

November 13, 2013

Heineken USA, White Plains, N.Y., announced its new “Bring Your Sunday Best” retail program featuring its Heineken, Dos Equis, Newcastle Brown Ale, Strongbow Cider and Tecate brands.

Multibillion dollar transactions drive US retail, consumer deals during Q1

Total deal value and volume surges, according to PwC US

April 30, 2013

U.S. retail and consumer merger and acquisition activity during the first quarter of 2013 was defined by six multibillion dollar transactions and alternative deal structures employed to achieve strategic objectives, according to New York-based PwC’s U.S. retail and consumer deals insights Q1 2013 report.

Category management leverages insights

Technology, research provide retail solutions

Jennifer Zegler

April 13, 2012

When it comes to category management, retail experts often agree that beverage manufacturers are on the leading edge of understanding assortment and placement of their products within retail outlets. Paul Weitzel, managing partner at Willard Bishop, Barrington, Ill., attributes part of the segment’s success to the direct store distribution (DSD) system used by many manufacturers.

Trailblazing the path to success

Better-for-you trends help natural foods sector grow

Stephanie Cernivec

October 12, 2011

These days, consumers have a plethora of choices to make while they’re shopping for beverages. Besides the flavor, brand or product type, they’re bombarded with statements like “low sodium,” “low calorie,” “natural” and “organic.” According to “Natural and Organic Foods and Beverages in the U.S., 3rd Edition,” from market research publisher Packaged Facts, New York, 37 percent of U.S. adults buy organic groceries and 56 percent of U.S. adults buy packaged food products marketed as “all natural.”

Channel blurring increases grocery’s competition

Consumers’ quest for value has grocery catching up

Lori Sichtermann

June 20, 2011

The grocery store segment consists of equal parts of decline and optimism. According to a grocery store retailing study published in July 2010 by Chicago-based Mintel International Group, the grocery products market grew by just 0.6 percent in food, drug and mass merchandise outlets. This market includes bakery, dairy, deli, edible, frozen foods and drinks, general merchandise, health and beauty items, and non-edible products, but excluding alcohol beverages.

How to integrate mobile into merchandising

Increased mobile connectivity offers opportunities at the shelf.

Jeff Weidauer

May 16, 2011

The biggest change to the retail environment in recent years isn’t something retailers have done; it’s the growth of shopper-driven mobile connectivity. Recent research indicates a large majority of consumers have used, or plan to use, quick response (QR) codes to get more information on products and access offers via their smartphones.

Channel Strategies: Category management becomes a moving target

Jill Rivkin

February 7, 2011

Retailers must adjust to changing consumer preferences. Shoppers rate store selection top on their lists.

Mass merchandise outlets bulk up

Jill Rivkin

December 3, 2010

Conversion of stores to supercenters affects mass merchandise statistics. Once featuring large stores selling primarily hardlines with a dash of grocery, leading mass merchandise retailers, including Target, Wal-Mart and Kmart, have converted so many stores to supercenters that the traditional mass merchandise channel fell more than 5 percent...