Bluebird Hardwater announced its latest innovation with the introduction of its flavored hard water varieties made with real juice. 

At 88 calories in each 12-ounce serving, the new Lime, Cranberry and Pineapple flavors are made up of real fruit, and premium spirits with ultra-purified water at an ABV of just 4.5%.

“We’re incredibly excited to introduce this new future of Bluebird Hardwater,” said Will Blum, co-founder and CEO of Bluebird Hardwater, in a statement. “This launch is a result of listening to our community and understanding their preferences through extensive research. Our goal is to offer canned alcoholic water that is a simple and clean drinking experience for any occasion.”

The new flavor varieties will be available for purchase at local Ralphs and Total Wine locations. This expansion brings Bluebird Hardwater to four states: California, Florida, New York and Tennessee, with plans for nationwide distribution by the end of 2024, the company says.

Available in eight-packs, the new beverages can be purchased for a suggested retail price of $19.99 a pack at local retailers and $5 for a can at local bars and restaurants.

www.bluebirdhardwater.com