Welch Foods Inc. announced the launch of Welch's Grape’ade, a new juice beverage made with crisp Niagara green grapes and no added sugar. 

Welch’s Grape’ade is available in an on-the-go 16-ounce bottles, free-from artificial colors and sweeteners and is offered in three flavors: Strawberry, Mango and Green Grape.  

"The Welch’s Innovation Team has crafted an entirely new ‘ade experience, leveraging our unparalleled expertise at capturing the crisp, tart taste of Niagara green grapes bottled within hours of picking off the vine, to deliver an intensely refreshing twist on the traditional flavor,” said Chris Kwiat, vice president of marketing communication and innovation at Welch’s, in a statement. “Grape’ade embodies our commitment to providing delicious, high-quality products that cater to evolving and diverse consumer preferences, even if it means creating an entirely new type of beverage to meet their needs.”

All three flavors of Welch’s Grape’ade now are available in juice aisles across retailers and at all Publix locations in the Southeast, with plans to roll out nationally in early 2025, the company says. 

www.welchsgrapeade.com