Trilliant, parent company of Victor Allen’s, a top selling coffee brand nationally, announced the launch of its newest flavor innovation: Victor Allen’s SNICKERS, a ready-to-drink Iced Coffee at Sam's Clubs nationally.

Victor Allen’s SNICKERS Iced Coffee will be sold at Sam's Club stores, packaged in 8-ounce cans for a total 130 calories, the company says.

“Sam’s Club prides itself on bringing unique ‘treasure hunt’ experiences across many categories to their members, so we thought partnering with them to bring this flavor innovation to their aisles was a ‘win-win’ with Iced Coffee season kicking off in May,” said Katy Seidler, national sales manager at Trilliant, in a statement.

Trilliant Senior Brand Manager Zac McAuley, added: “The launch of Victor Allen’s SNICKERS and TWIX Iced Coffee back in March have been extremely well-received by consumers. So, we’re excited to continue to bring this offering to more households in partnership with Sam’s Club to surprise and delight their members this summer.”

Victor Allen’s SNICKERS Iced Coffee will be available for purchase in 8-ounce cans in a 12-count pack in the Sam's Club ready-to-drink coffee aisle starting the first week of May as a limited time offering, while supplies last.

www.victorallen.com