CBD sparkling water and wellness brand Day One Beverages announced a refresh to the design of its CBD Sparkling Waters. The CBD sparkling waters now are available in slim can form to heighten consumer experience and make the benefits of ready-to-drink CBD increasingly more accessible, it says.
Day One’s new redesign provides a heightened alcohol-free indulgence, with the look and feel of a hard seltzer, but made with real fruit juice, no added sugar and zero-calories, it explains.
“When we look at the current landscape of beverages aiming to heighten experiences, we saw an opportunity to redesign our cans to reflect our business priorities better and communicate to our consumers. Our new design choices reflect the initiatives we're taking to improve consumer experience with Day One, without compromising our affordability and efficacy,” said Chris Clifford, founder and CEO of Day One Beverages, in a statement.
In addition to the slim can, the new packaging also features colored rings on the top of each can so consumers can clearly distinguish the brands three delicious flavor offerings” Lemon, Lime and Grapefruit.
The redesigned slim cans are available for $3 for a can or $36 for a 12-pack on drinkdayone.com and at select retailers nationwide.