2 Towns Ciderhouse announced its The Bad Apple now is available in four-packs of 12-ounce cans in 15 U.S. states for the first time since its original launch in 2010. The Bad Apple is sold in 500-ml bottles, on draft, and now 12-ounce cans.
“It’s very exciting to see the imperial style evolve into an entire cider category of its own,” said Lee Larsen, CEO and co-founder of 2 Towns Ciderhouse, in a statement. “For several years, we diligently worked to have the Alcohol and Tobacco Tax and Trade Bureau approve the use of the term ‘imperial’ on cider labels. In 2014, they signed off on it and 2 Towns is now credited as the cidery to launch the imperial cider category. People are seeking out bigger and bolder beverages and we're thrilled to produce higher-ABV ciders in the format people love, cans. It's the perfect beverage for all special drinking occasions.”
The Bad Apple is made of fresh-pressed Northwest apples and Meadowfoam honey aged on Oregon White Oak. Beekeepers bring their hives to the massive meadowfoam fields close to the 2 Towns Ciderhouse to pollinate the flowers. The rich dark amber colored honey is of high quality with robust notes of vanilla, toasted marshmallows, marzipan and crème brûlée, the company says. Honey is added along with the fresh pressed apples directly to the fermenting tanks, boosting the initial gravity or fermentable sugars of the cider to produce the 10.5% ABV from which The Bad Apple’s namesake originates, it adds.
2 Towns Ciderhouse distributes to retail, restaurants and bars in 15 U.S. states and their acclaimed cider portfolio is available for shipping direct to consumers in 41 states.