New York-based Public Goods announced the launch of a completely new category and its first collection of alcohol offerings.
Instead of a confusing and overwhelming process with too many choices and not enough information, Public Goods curated the only six varieties needed to get through the holiday season, all for under $20 each and shipped directly to your door, the company says.
According to the company, the collection of six wines, set to launch Nov. 9, are responsibly grown with organic grapes from family-owned vineyards around the world:
Malbec Bordeaux 2019 (France) is certified organic and biodynamic with no added sulfites. 150 sheep weed the vineyards and beehives are planted for pollination and the regeneration of bees. Malbec Bordeaux 2019 has aromas of fresh blackberry, wild strawberry, and licorice for a fruity and elegant finish.
Rosé 2020 (France) is made with certified organic grapes grown on clay soil. The blend of Grenache (50%), Caladoc (30%) and Mourvèdre (20%) has a crisp, dry, earthy finish with notes of watermelon and cherry.
Prosecco DOC (Italy) is made with certified organic Glera grapes. Vegan yeasts and organic cane sugar are added to the wine for sweetening. Prosecco DOC has a bright and elegant scent of acadia flower with intense apple notes.
Red Blend 2018 (Chile) is made with certified organic grapes for a blend of 60% Cabernet Sauvignon, 30% Carmenere and 10% Cabernet Franc. Red Blend 2018 has intense aromas of black fruits like cassis and black plums, as well as notes of fig and vanilla.
Pinot Grigio DOC Venezia 2020 (Italy) is made with certified organic Pinot Grigio grapes. Selective yeasts, a touch of added sugar, and minimal sulfites are added to encourage fermentation and preservation. Pinot Grigio DOC is clean, fresh and precise on the nose with hints of pear and floral notes.
Chardonnay 2019 (California) is made with certified organic grapes and fermented in stainless steel tanks and finished in oak barrels for the final two months. The Chardonnay 2019 has crisp, tropical and citrus flavors with mineral notes.
In celebration of the launch, Public Goods also is kicking off its new campaign “Wine TV,” an antidote to another interesting holiday season, the company says. To help make it as relaxing as possible, the company suggests that consumers substitute the yule log fireplace video for the soothing sounds of wine pouring, bubbling and swirling in your glass.
