Absolut Vodka, a brand of Pernod Ricard USA, unveiled its latest release: Watermelon. The flavored vodka delivers watermelon sweetness with no added sugar, the company says. The crystal clear liquid has a pleasant, rich and smooth taste with the distinct character of watermelon, it adds. With an underlying complexity, Absolut Watermelon’s fresh flavor profile is further complemented by hints of spiciness and a touch of tartness. Packaged in a 750-ml bottle, Absolut Vodka Watermelon will be available nationwide beginning April 12.
Pernod Ricard USA, New York
Internet: www.absolut.com
Distribution: National