Boxed Water Is Better, Holland, Mich., announced the launch of Boxed Matcha in collaboration with mission-driven tea importer Art of Tea.
The bundle includes a 24-pack of 500-ml Boxed Water and 24 Art of Tea Matchasticks, an organic ceremonial grade blend of three Japanese green tea varietals. For each product sold, Boxed Water and Art of Tea will plant 24 trees in U.S. National Forests with the National Forest Foundation (NFF).
"At Boxed Water, we're always looking for brands who share our Better Planet ethos," said Boxed Water Chief Marketing Officer Rob Koenen in a statement. "With Art of Tea's focus on sustainably grown and sourced ingredients, it's a perfect fit with our own mission to move consumers to more planet-friendly products."
Art of Tea Founder and Chief Executive Officer Steve Schwartz added: "Sourced from a family farm in Japan, our organic Matchasticks deliver fresh, high-quality matcha – it's perfect for sustainably minded tea drinkers. We're proud that our partnership with Boxed Water will continue our common goal to support the wellness of both our customers and our planet."
Koenen continued: "Consumers can now choose a product that is sustainable to our planet and pure for their health. Sip the freshest, most bio-available matcha on the market together with 100% purified water without added minerals."
The Boxed Matcha bundle is available starting on www.boxedwaterisbetter.com.