The House of Suntory introduced Haku Vodka, a premium craft vodka made from 100 percent Japanese white rice. It is then used to make a rice spirit, distilled and filtered through bamboo charcoal, that gives the spirit a delicately sweet and subtle flavor, the company says. The curved lines on the Haku bottle represent the streams glistening through nature in Japan as they run through the four seasons, it adds. Bottled at 40 percent alcohol by volume, Haku Vodka comes in a 750-ml bottle for a suggested retail price of $27.99

 

Beam Suntory Inc., Chicago

Telephone: 312/964-6999

Internet: www.beamsuntory.com

Distribution: National