Adding to its portfolio of energy drinks, Amp Energy, a brand of PepsiCo Inc., introduced its newest flavor: Tropical Punch. Celebrating the brand’s partnership with Twitch, the social video platform for video game players, the new flavor launched in limited-edition co-branded Twitch cans featuring the Twitch purple color, the company says. Exclusively available at 7-Eleven stores nationwide, the new flavor contains 100 calories in each 16-ounce can and boasts B vitamins. The single-serve cans have a suggested retail price between $1.99 and $2.19.
PepsiCo Inc., Purchase, N.Y.
Telephone: 914/253-2000
Internet: www.ampenergy.com
Distribution: National
Ingredients: Carbonated water, high-fructose corn syrup, citric acid, natural flavor, maltodextrin, sodium benzoate (preserves freshness), sodium hexametaphosphate (to protect flavor), citrus pectin, caffeine, acesulfame potassium, sucralose, niacinamide (vitamin B3), calcium pantothenate (vitamin B5), Red 40, calcium disodium EDTA (to protect flavor), pyridoxine hydrochloride (vitamin B6), taurine, guarana seed extract, panax ginseng root extract and cyanocobalamin (vitamin B12).