In line with the growing popularity of Irish and flavored whiskeys, Pernod Ricard USA introduced two new products that cover both trends. Paddy Bee Sting and Devil’s Apple flavored Irish whiskeys feature honey and cinnamon-apple flavors, respectively, and are more accessible to younger consumers of legal drinking age who are just entering the whiskey segment, the company says. Both whiskeys contain 35 percent alcohol by volume and come packaged in 50-ml, 750-ml and 1-liter bottles. The suggested retail price for a 750-ml bottle is $21.99.  

Pernod Ricard USA, Purchase, N.Y.
Telephone: 914/848-4041
Internet: www.paddywhiskey.com
Distribution: National