Honest Tea, a wholly owned subsidiary of The Coca-Cola Co., launched Honest Splash juice drinks. The 70-calorie beverages are sweetened with organic fruit juice and contain between 30 and 31 percent juice, the company says. Honest Splash is available in Berry Good Lemonade, Goodness Grapeness and Super Fruit Punch varieties in re-closable, 12-ounce recyclable plastic bottles that are sold individually and in six-packs. Individual Honest Splash bottles are available at select retailers including more than 1,250 Target Cafés. The six-packs will be sold exclusively at Target from mid-March through the end of June for $5.49. The beverages will be available in other retailers starting in July.
Honest Tea, Bethesda, Md.
Telephone: 301/652-3556
Internet: www.honesttea.com
Distribution: National
Ingredients: Berry Good Lemonade: Filtered water, organic white grape juice from concentrate, organic lemon juice from concentrate, organic cranberry juice from concentrate, natural flavors, organic natural flavors, ascorbic acid, vegetable juice and citric acid.