In response to the increasing number of consumers looking to experiment with flavors, Red Rose Tea launched a line of hand-crafted black teas inspired by desserts. The new Red Rose Simply Indulgent Teas lineup includes the following varieties: Naturally Decaffeinated Cinnamon Streusel, Naturally Decaffeinated Lemon Chiffon, Crème Caramel and Peach Cobbler. A 20-count box retails for approximately $4.69. Red Rose Simply Indulgent Teas made their debut online in June and will hit shelves at grocery stores this fall, the company says. They will be merchandised via a product display that will feature a scratch-and-sniff patch allowing consumers to sample the aroma of the teas, it notes.

Red Rose Tea, Little Falls, N.Y.
Telephone: 877/248-2477
Internet: www.redrosetea.com
Distribution: National