The Beer Growth Initiative (BGI) announced the success and continued national expansion of the BEERS TO THAT consumer campaign. The campaign, launched by the Beer Institute (BI), the National Beer Wholesalers Association (NBWA) and the Brewers Association (BA), aims to champion beer as America’s favorite beverage and position beer as the perfect beverage for celebrating life’s everyday wins.

The Washington, D.C.-based Beer Institute released the results of its latest survey, finding 76 percent of Americans celebrating the Super Bowl this year plan to drink beer as part of their festivities.

The Washington, D.C.-based Beer Institute announced a new initiative to encourage its member companies to display specific consumer information on their products, packaging or websites.