Import beer posted another strong year in 2023 with experts calling attention to the performance of Mexican beers as the driving force behind that growth.

This annual report offers detailed performance, insights and new product releases from six key beer segments: craft, domestics, flavored malt beverages, imports, hard cider,and non-alcohol.

Best Day Brewing announced the launch of its first, seasonal release: Electro-Lime Cerca de Cerveza.

Premiumization trends have allowed imported beers to resonate with consumers, but with inflation concerns and a potential recession, analysts express caution for the beer segment.

As consumers continue to expand their beer repertoires, experts note that Mexican imports are in the lead.

Hitting the shelves this year, Dos Equis introduced its Lime & Salt Variety 12-Pack. 

Dos Equis is sponsoring a 3-on-3 college basketball tournament within the March Madness tournament to enhance their connection to college sports and millennial fans.