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Taylor Karg

Taylor Karg, former associate editor of Beverage Industry, wrote and edited for the magazine’s print and online components. She also represented the magazine at events and trade shows. Taylor graduated with a Bachelor’s of Journalism degree from the University of Missouri – Columbia.

Articles

ARTICLES

Last Drop - Taylor Karg - Beverage Industry

Stillwater Brands promotes its water-soluble dissolvent

Colorado company creates THC and CBD dissolvent for beverage products

Taylor Karg

August 17, 2018

The company’s moto, “THC Your Way. Every Day.” is a key component to its vision as they strive to help consumers feel better without the stigma that is attached to “getting high,” Singer said.

Sparkling Ice Mystery Fruit Flavor - Beverage Industry

Digital marketing, social media connects consumers to beverage brands

Augmented reality enables consumer connection

Taylor Karg

August 14, 2018

Increasing the array of channels, devices and platforms that splinter mass communication into the thousands of niche outlets, allows brands to cater to specific audiences.

Citrus-flavored ingredients are among the most popular raw materials used in drink formulations, from sparkling and still waters to shandys and radlers, Ahmed Nour says. - Beverage Industry

Familiarity of citrus drives product differentiation

Ingredients remains top-of-mind in beverage category

Taylor Karg

August 6, 2018

Used in a combination of flavors and drinks, citrus offers a refreshing, better-for-you enhancement in a wide variety of alcohol and non-alcohol products.

Honeywell Intelligrated Palletizers - Beverage Industry

Palletizers, depalletizers, backbone to packaging operations

Flexibility, speed and safety paramount for palletizing equipment

Taylor Karg

July 23, 2018

Serving as the backbone to packaging operations, today’s palletizers and depalletizers incorporate flexibility, speed, high performance and safety to ramp up operations.

Daily Frozen Pouches from Delkor Systems - Beverage Industry

Secondary beverage packaging just as significant as primary, experts note

Retail-ready secondary packaging attracts consumers, drives sales

Taylor Karg

July 20, 2018

Secondary packaging reinforces brands, as well as enhances product visibility in a crowded marketplace.

HEINEKEN USA did what it does best by creating two never-before-seen products, the BLADE and Home Tap. - Beverage Industry

HEINEKEN USA launches BLADE and Home Tap for at-home consumers

Innovation, product development enhance beer consumption

Taylor Karg

July 18, 2018

A common theme within the global company is progressiveness and this year, HEINEKEN USA did what it does best by creating two never-before-seen products, the BLADE and Home Tap.

Mezcal gains popularity as a premium drink

Sombra Mezcal rethinks production, environmentally friendly process

Taylor Karg

July 16, 2018

A recent premium trend proliferating the market is the production and consumption of mezcal, a liquor made tropical agave plants.

Fairlife Core Power Coffee and Dunkin Donuts Dulce de Leche - Beverage Industry

2018 State of the Beverage Industry: Premiumization in the coffee category drives majority of sales

Overall coffee category experiencing modest gains

Taylor Karg

July 11, 2018

Consumers are constantly looking for ways to get their daily caffeine fix and industry data shows this won’t be changing anytime soon.

2018 State of the Beverage Industry: Dairy alternatives drive success for category

Consumer demand for clean-label products impact dairy segment

Taylor Karg

July 11, 2018

Although experts are seeing an overall decline in the dairy market, dairy alternatives are permeating the segment and realizing growth.

LIFE WTR Bottles by Pepsi Co. - Beverage Industry

2018 State of the Beverage Industry: Bottled water remains the No. 1 beverage in the United States

Beverage holds place for second consecutive year

Taylor Karg

July 11, 2018

For the second consecutive year, The International Bottled Water Association (IBWA), Alexandria, Va., and New York-based Beverage Marketing Corporation (BMC) announced that bottled water is the No. 1 beverage in the United States, by volume.

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