Articles by Jessica Jacobsen

The U.S. beer market’s resume showcases consumers interest in super-premium and flavorful options. For domestic beer, above-premium and super-premium outperformed the other segments.

Moderation has resulted in consumers across different age demographics to be more interested non-alcohol beer as the segment continues to grow its base.

Craft beer declines continue as consumer preferences and bifurcated performance impact beer segment.

Traditional flavored malt beverages and hard teas shine in the ready-to-drink alcohol space, while hard seltzer category looks to stop declines.

Import beer posted another strong year in 2024 with experts calling attention to the performance of Mexican beers as the driving force behind that growth; however, potential tariffs could stall that growth.

Hard cider continues to navigate challenges, but the beer segment is embracing flavor and variety as data shows its success is tied to seasonality and regions.

FMI and NielsenIQ released their new report, “Digital Engagement Transforms Grocery Shopping,” which found that more than 90% of shoppers participate in both online and in-store shopping.

Generation Z and Alpha are having an increasing influence on the consumer packaged goods market, but do beverage-makers know what motivates these consumers?

Following a recent revoking of authorization by the Food and Drug Association (FDA), manufacturers choice of FD&C Red No. 3, ingredient suppliers are stepping up their efforts to support food and beverage-makers color solution needs.

The U.S. wine market is feeling the pressure as beverage alcohol contends with changing consumption habits and attempts to appeal to younger legal drinking age (LDA) consumers.