Company’s partnership with CKBG marks first entry into RTD spirits category
January 26, 2021
Molson Coors Beverage Co., Chicago, announced a partnership with CKBG to distribute Superbird, a 100 percent blue agave tequila-based cocktail. The agreement marks Molson Coors first entry into the premium ready-to-drink (RTD) spirits category and its latest move beyond the beer aisle.
Association unites industry as it drives forward with solutions-oriented focus on issues
January 25, 2021
American Beverage, formerly the American Beverage Association (ABA), Washington, D.C., announced a new look and name that speaks to who the association is — a strong, united, forward-thinking industry driving solutions together on issues of importance to the communities, families and customers we serve, it said in a statement.
New York-based Brockmans Gin Ltd. named Guy Lawrence as its chief executive officer (CEO). Lawrence joined the company one year ago as managing director and is replacing co-founder Neil Everitt, who remains on the Board and is the company’s largest shareholder.
Coffee producer to release The Pioneer Woman line of premium coffees
January 22, 2021
Ree Drummond, famously known as The Pioneer Woman, represented by Earthbound Brands, announced that they have partnered with coffee producer Zavida Coffee Roasters to provide customers across the country with a new, premium coffee line.
Sonoma County winery to add 16 new markets to footprint
January 22, 2021
Southern Glazer's Wine & Spirits, Miami and Dallas, announced that it has expanded its distribution agreement in 16 additional markets with family owned Sonoma County winery Rodney Strong Wine Estates. This strategic alignment will help further strengthen Rodney Strong’s footprint in the United States and leverage Southern Glazer’s scale, expertise and Proof eCommerce platform to drive growth for its portfolio, the company says.
Italian wine company taps drinks design specialist Denomination
January 19, 2021
Castello del Poggio, a brand of Zonin1821, announced a fresh rebrand by drinks design specialist Denomination to elevate its position in the U.S. market, and compete with challenger brands from within the sweet wine and Italian sectors.
No Days Wasted (NDW Labs Inc.), Vancouver, British Columbia, announced that Chase Claypool, rookie NFL wide receiver of the Pittsburgh Steelers, has joined the brand as an ambassador and spokesperson. Claypool will play an active role in demonstrating the benefits of the No Days Wasted brand — specifically, focusing on its new Hydration Replenisher and immune support products, the company says.
PowerPlant Ventures adds new ZICO Rising platform to portfolio
January 15, 2021
PowerPlant Ventures announced that the fund has acquired ZICO coconut water from The Coca-Cola Co., Atlanta. PowerPlant Ventures, a growth equity investor, was co-founded and is co-led by Mark Rampolla, who is the brand visionary behind ZICO, which he founded in 2004 and sold to The Coca-Cola Co. in 2013.
Collaboration furthers brands commitments to sustainability, single-use plastic reduction
January 14, 2021
SodaStream and bubly, both entities within Purchase, N.Y.-based PepsiCo, joined forces to give consumer more ways to enjoy freshly made sparkling water.