The Coca-Cola Co., Atlanta, announced a distribution agreement with the Dr Pepper Snapple Group, Plano, Texas, for certain DPS brands in Coca-Cola Enterprises’ (CCE) territory as well as the addition

The Gatorade Co., Chicago, a division of PepsiCo, announced that its G Series Pro line of professional level sports nutrition beverages and bars is now available at Dick’s Sporting Goods.

Package makeovers have become increasingly popular during the economic downturn as a tactic to refresh a brand for consumers. This month, Minute Maid, Miller High Life and Arizona Iced Tea

Jones Soda Co., Seattle, will distribute its sodas in Wal-Mart’s approximately 3,800 U.S.-based stores. The partnership increases Jones’ total retail outlet distribution by nearly 10 percent, the company said. Jones

PepsiCo, Purchase, N.Y., plans to invest an additional $2.5 billion in China during the next three years. The newly announced investment is in addition to the $1 billion investment the

Snapple, a brand of Dr Pepper Snapple Group (DPS), Plano, Texas, will offer two teas created by the finalists of television’s “The Celebrity Apprentice,” musician Bret Michaels and actress Holly

Odwalla, Half Moon Bay, Calif., launched its third annual Plant a Tree Program, which is a partnership between The Coca-Cola Co.-owned juice brand and America’s State Parks. The program allows

The Healthy Weight Commitment Foundation (HWCF) joined First Lady Michelle Obama and the Partnership for a Healthier America in announcing its new pledge to reduce 1.5 trillion calories by the

Powerade will feature Guillermo “Memo” Ochoa, the star goalkeeper for the Mexican national soccer team in its first integrated marketing campaign created exclusively for U.S. Hispanic consumers. Powerade Latino, as

Anheuser-Busch, wholly-owned subsidiary of Anheuser-Busch InBev, announced the installation of a solar array on the roof of its Newark, N.J., brewery. The array of more than 3,000 photovoltaic solar panels