PepsiCo’s Gatorade brand announced a joint venture agreement with nutritional retailer GNC to develop and sell fortified coconut water products. Planned under the Phenom brand name, the line will address
Icelandic Water Holdings ehf, Ölfus, Iceland, raised an additional $8 million in equity funding from private investors to invest in its growing sales force in the United States and to
New Leaf Brands, Old Tappan, N.J., and Steve Smith – Pro Bowl wide receiver for the New York Giants – signed a multi-season endorsement agreement. The agreement marks New Leaf’s
Jamba Juice Co., Emeryville, Calif., and Zola, San Francisco, announced an exclusive licensing agreement to develop and launch a line of Jamba-branded daily Superfruit shots. The products, which target health-oriented,
The Coca-Cola Co., Atlanta, announced the opening and near completion of three new bottling plants in China worth a combined $240 million. The new investments are a part of
Trinity Springs Ltd., Paradise, Idaho, bottler of Trinity Springs bottled water, announced that it would offer for sale the company and all of its assets. Trinity Springs is one
The Coca-Cola Co., Atlanta, will debut a new holiday campaign with a new song written by Grammy Award winning band Train. The campaign is an extension of Coca-Cola’s global “Open
Today, The J.M. Smucker Co., Orrville, Ohio, the makers of Millstone coffee and Folgers Gourmet Selections, announce the launch of six varieties of coffee available in K-Cup portion packs for
Tata Global Beverages’ United Kingdom-based subsidiary acquired a minority stake in Activate, a West Hollywood, Calif.-based performance beverage and bottled water company. Activate has a patented cap that stores active
Today, The Coca-Cola Co., Atlanta, reported strong third quarter operating results, with volume increasing 5 percent in both the quarter and year-to-date, ahead of its long-term growth target and cycling