Funds will support Holiday Meals for Military program
November 20, 2017
Chicago-based Beam Suntory announced that it donated $100,000 to Operation Homefront, a national nonprofit that builds strong, stable and secure military families so they can thrive in the communities that they've worked so hard to protect. The funds will support Holiday Meals for Military, a program providing more than 8,400 family meals across the country this holiday season, run by Operation Homefront.
Brand moves production to Holland under Five Points Trading Co. management
November 16, 2017
Newcastle Brown Ale is unveiling a new look and a fresh, localized plan for growth in the United States under management of the Five Points Trading Co., White Plains, N.Y.-based Heineken’s venture aimed at incubating a range of premium global beer brands in the United States.
Makers of Not Your Father’s Root Beer expand into spirits
November 15, 2017
Monroe, Wis.-based Small Town Craft Spirits announced the launch of Not Your Father’s Bourbon, the first in a new line of spirits from the craft spirits company. The company is putting a spin on the centuries-old spirit for a new generation of whiskey drinkers and cocktail connoisseurs, it says.
Tea brand partners with radio personality Delilah for promotion
November 14, 2017
Twinings Tea, a brand of New York-based Twinings North America, is inviting tea drinkers to unwind with its three latest herbal tea blends: Lemon Delight, Berry Fusion and Buttermint.
The National Beer Wholesalers Association (NBWA) welcomed many to the 80th Annual Convention and Trade Show, which took place Oct. 8-11 at Caesar’s Palace in Las Vegas.
Both large and small brands continue to launch innovative products that further their health, wellness, community building and sustainability missions.
Association partners with Public Health Advocates for PHA Diabetes Conference
November 14, 2017
Drinking water instead of one 8-ounce sugar-sweetened beverage can save a person about 100 calories, which might help prevent chronic diseases such as diabetes, says the International Bottled Water Association (IBWA), Alexandria, Va. The association is reminding the public of water’s important role in helping people live healthier lifestyles and has partnered with other organizations and groups around the world in recognizing World Diabetes Day, Nov. 14.
Pepsi, a brand of Purchase, N.Y.-based PepsiCo Inc., announced its partnership with the Yankees' rising star Aaron Judge — a member of the newest Yankees generation — the "Baby Bombers." Judge, an outfielder for the team, will serve as the face of Pepsi, championing the spirit and excitement of baseball, both on and off the field, the company says.