Professional martial artist and boxer Conor McGregor announced the launch of his new Champ Champ Rosé, produced and sold through his new company: McGregor Vineyards. The brand will debut May 1 on retail store shelves and restaurants throughout Ireland and the United States.
New fruit-infused flavor developed for warm weather drinking
April 2, 2019
Hamilton, Bermuda-based Bacardi Ltd. introduced Barcadi Lime: a vibrant and flavorful rum for any warm weather drinking occasion, the company says. Regarded as one of the top choices for fruit infusions in beverages and the most popular fruit purchased to be paired with rum, lime was the obvious choice for the new Bacardi flavor innovation, it adds.
As consumers gear up for the spring season, their thirst for alternative beverages remains high. In the Readers’ Choice: New Product poll for February, there is a tie for the title between OWYN Dark Chocolate Protein Drink and Califia Farms Übermilk.
Colombia blend available in Traditional Iced and Nitro Cold Brew formats
March 25, 2019
Lavazza, a brand of Turin, Italy-based Lavazza Group, launched a new cold-brew offering in the United States. Made from ¡TIERRA! Colombia, the cold-brew coffee features a unique blend characterized by a sweet and smooth taste and a rich body, it says.
Packaging format now available for Coca-Cola, Coca-Cola Zero Sugar, Diet Coke and Sprite
March 25, 2019
Coca-Cola beverages just got a lot smaller in Canada. Coca-Cola, Coca-Cola Zero Sugar, Diet Coke and Sprite now are available in a more compact and resealable 250-ml mini bottle. The new “mini” package size kicks off a year of innovation for Coca-Cola in Canada, which will introduce more than 20 new beverages across the company’s portfolio, including low- and no-calorie drinks, bold flavors and soda water beverages, the company says.
While reported net revenues declined because of refranchising and currency headwinds, the company delivered organic revenue (non-GAAP) growth within its long-term target for the sixth consecutive quarter, while also gaining value share globally, it said.
Flavor company pairs coffee, tea ingredients with dairy
March 21, 2019
Having identified millennial consumer tastes trending toward a passion for coffee and tea beverages, Symrise now offers a collection of specialty flavors designed to deliver the popular tastes of tea, coffee and dairy products.
Presented by the Boulder, Colo.-based Brewers Association, the Craft Brewers Conference (CBC) offers concentrated brewing education and idea sharing to improve brewery quality and performance, it says.
Contest asks consumer to share how they will use Smirnoff Red, White & Berry in celebrations
March 18, 2019
To celebrate the return of Smirnoff Red, White & Berry, the brand is launching Smirnoff Party Pitch featuring a panel of fun experts to review consumers' ideas for the ultimate red, white and blue Fourth of July bash. With the help of the party panel, Smirnoff hopes to find the most exciting, outrageous, silly and wild ideas to celebrate America — all with responsible drinking in mind, of course.