Several beverage brands have announced new marketing campaigns and products.

Dunkin’ Donuts, Canton, Ma., is inviting consumers to make the longest day of the year the coolest day as it hosts a special nationwide Frozen Lemonade tasting event on Thursday, June 21.

Cruzan Rum, a brand of Beam Suntory, Chicago, has launched the Island Spirit Fund to help the U.S. Virgin Islands and communities across the United States rebuild following the destruction caused by last year’s Hurricane Maria, the company said. 

Several beverage brands have announced new marketing campaigns and products.

Stella Artois, a brand of Leuven, Belgium-based Anheuser-Busch InBev, introduced Joie de Bière, a new campaign that urges consumers not to let life and all its modern distractions get in the way of savoring the moments that matter. 

The strategic move fulfills a major marketing initiative for CELSIUS as its slogan and targeted demographics’ goal is to “Live Fit,” the company says

Several beverage brands have announced new marketing campaigns and services.

Several brands recently announced new sports marketing partnerships and corresponding beverage marketing campaigns.

Beverage brands continue to introduce new beverage marketing campaigns utilizing new technology.

With the holidays in full swing, beverage brands of all types are introducing new holiday beverage marketing campaigns.