New York-based Thirstie announced Thirstie Digital Consumer Insights, an ongoing data intelligence report geared toward online shopping patterns for alcohol consumers. The company released its first report focused on tequila and mezcal finding that single suburbanites make up nearly one third of online category sales with 30.25% share.
Social campaigns taps reality TV stars, digital spot highlights joy of reuniting
September 21, 2021
Following the successful launch of BACARDÍ Spiced Rum in September 2020, BACARDÍ Spiced is toasting to the change of the season with the debut of two new campaigns.
Beaulieu Vineyard, a division of Treasury Wine Estates, announced the release of its inaugural vintage of the 2018 Rutherford Reserve Cabernet Sauvignon.
Joyful Heart Wine Co. rollout features 3 new wines
September 15, 2021
Renowned American actress and singer Chrissy Metz, announced the launch of The Joyful Heart Wine Co., Santa Margarita, Calif. In collaboration with award-winning winemaker Nicole Walsh, the new wine collection presents: Joyful Heart Red Blend, Joyful Heart White Blend and Limited Reserve Red Blend.
Spoto Family Wines announced a partnership with Robin Zander, American singer, songwriter and rhythm guitarist best known as the lead singer for the iconic rock band Cheap Trick.