Agreement unites two distributors as Breakthru Beverage Group
October 20, 2015
New York-based Charmer Sunbelt Group and Wirtz Beverage Group, Chicago, two family-run distributors of wine, spirits and beer, announced on Oct. 20 that the companies signed an agreement to substantially combine all of their beverage alcohol operations.
Fall is here, and that means consumers are enjoying football tailgating parties — both professional and collegiate — onsite at the big game or in bars. Although consumption of adult beverages can be fun, it is imperative that this activity be executed in a responsible manner.
Dewar’s whisky, a brand of Hamilton, Bermuda-based Bacardi Ltd., is celebrating the launch of Dewar’s Scratched Cask with a 360-degree virtual reality experience and marketing campaign. By visiting www.Scratched360.com, consumers can
Moët Hennessy USA, New York, announced the launch of www.champagnemasters.com, a mobile-ready education website that teaches wine lovers the finer points of Champagne by examining
Brand to release a series of limited-edition, wood-finished Scotch blends
October 5, 2015
Johnnie Walker, a brand of Norwalk, Conn.-based Diageo North America, will introduce its newest Scotch whisky: Johnnie Walker Select Casks – Rye Cask Finish, a 10-year-old, 46 percent alcohol by volume (ABV), chill-filtered blended Scotch whisky. The new varietal is the first in a series of limited-edition, wood-finished Scotch blends to be released during the coming years, the company says. Each limited-edition whisky will feature a different wood finish crafted for today's whisky enthusiast, it adds.