Range of flavors to be available nationwide March 1
February 17, 2016
Seagram's, a brand of Rochester, N.Y.-based North American Breweries, announced the launch of a new line of hard sodas that will hit shelves nationally March 1. Seagram's Hard Soda will be available in a range of flavors including Cherry Cola, Grape Soda, Lemon n' Lime and Orange Cream, the company says. Lemon n' Lime and Orange Cream now are available early in select Publix stores in the Southeast.
PepsiCo, Heineken, Blue Diamond, The Coca-Cola Co. back sports programs
February 15, 2016
One of the first sports drink manufacturers to utilize pickle brine, the Pickle Juice Co. recently added 100 percent Natural Pickle Juice Sport to its lineup.
From its brewpub in Coronado, Calif., and three production facilities in Coronado, San Diego and Imperial Beach, Calif., Coronado Brewing Co. (CBC) belies its laid-back island attitude by shattering weekly brewing records.
Blue Moon Brewing Co., an operating unit of MillerCoors’ Tenth and Blake Brewing Co., debuted Vanilla Wheat Ale, its newest spring flavor to join the Spring Sample Pack.
After years of testing, The Boston Beer Co. announced that its Samuel Adams brand launched the first three brews from the Samuel Adams Nitro Project: Nitro White Ale, Nitro IPA and Nitro Coffee Stout.
Three varieties of limited-edition ales to be released throughout 2016
February 2, 2016
Redd’s, a brand Chicago-based MillerCoors, the U.S. joint venture between SABMiller and Molson Coors Brewing Co., unveiled its new Limited Pick, a series of special-release ales that will be available for a limited time.
IRI data details CPG categories most impacted by the game
February 2, 2016
Information Resources Inc. (IRI), Chicago, released data detailing the sales lift of various food, beverage and consumer product categories that are most impacted by pre-game preparations and shopping sprees for the Super Bowl.