Sweepstakes will award 1 consumer a week-long trip in Dunkin’-branded RV
August 10, 2020
Dunkin’ is tapping into the hottest summer travel trend by creating a Dunkin’ Refreshers RV and giving one fan the chance to win it for a week, it says.
New cans promote flavor line extension, new label design
August 3, 2020
Atlanta-based energy drink company Kill Cliff, maker of Ignite, is set to continue expansion in nationwide distribution with new flavor profiles and a new can design.
The functional benefits associated with energy drinks have helped it attain the status it has today, but experts note diversification will take the category further.
Ethan’s has launched an organic energy shot line packed with a naturally caffeinated herbal infusion of green tea and guayusa extracts that provide balanced energy and focus, the company says.
New energy drink release in conjunction with #GFUELFaZeX Dream Setup contest
May 21, 2020
G FUEL, The Official Energy Drink of Esports, announced its new Sour FaZeberry flavor, which is developed in collaboration with gaming organization FaZe Clan, now is available to buy at gfuel.com.
“The Green Machine” truck to deliver wellness ginger shots
May 4, 2020
Due to the cancellation of Natural Products Expo West (NPEW), Reed’s Inc. was left with “extra” product on-hand. In response, the company converted its consumer sampling truck into a beverage delivery truck.
Care packs, craft kits for parents to accompany shots
May 4, 2020
So Good So You is donating its functional juice shots to fuel medical professionals on the frontlines of hospital care. The products are packed with all-natural nutritious ingredients to support hospital workers who are putting in extra hours caring for an influx of patients, the company says.