By May 2013, Mike Steiner and Jake Paulson had grown weary of the years they had spent on the road touring as front-of-house audio engineers in the rock music industry, so they switched channels and founded a cold-brew coffee company they dubbed Anchorhead Coffee.
Price often plays a role for consumers when choosing a beverage brand, and many budget-conscious consumers seek out private-label brands for their value based on cost and quality.
Keurig Green Mountain Inc., Waterbury, Vt., and Luxembourg-based JAB Holding Co. announced that the companies have entered into a definitive merger agreement under which a JAB-led investor group will acquire Keurig Green Mountain for $92 per share in cash, or a total equity value of approximately $13.9 billion.
Keurig Green Mountain Inc. launched Green Mountain Coffee Coffeehouse, a new collection of beverages featuring café-inspired cappuccinos, lattes and macchiatos.
Specialty line draws upon Green Mountain Coffee’s heritage as a small-batch roaster
November 5, 2015
Waterbury, Vt.-based Keurig Green Mountain Inc. launched Green Mountain Coffee Coffeehouse, a new collection of beverages featuring café-inspired cappuccinos, lattes and macchiatos.