After searching state fairs and Facebook entries, Seattle’s Best Coffee and TV Chef Jeff Mauro named the winner of the Red Cup Showdown with the most imaginative new coffee drink in the nation.
Overnight Labels printed a new label for Jade Monk’s Stone Ground Matcha Green Tea Powder using flexography 175LPI, a printing process that uses a flexible relief palate to print on non-pourous substrates like food and beverage packaging.
Lebensbaum, a German producer of organic tea, coffee and herbs, selected Innovia Films’ compostable cellulose-based material, NatureFlex NVR, as a packaging material for its organic teas.
Economic times might be helping to entice consumers to opt for in-home coffee consumption; however, consumers are finding ways to ensure that their cups of coffee at home are just as enjoyable.
Last year, sales of tea and ready-to-drink (RTD) tea increased 5.1 percent, reaching $4.3 billion in food, drug, convenience stores and mass merchandisers, excluding Walmart, according to Mintel’s July 2011 “Tea and RTD Teas – U.S.” report.
Approximately 79 percent of adults in the United States drank coffee in the last two years, according to Chicago-based Mintel’s October 2011 Coffee report.
The official beverage sponsor of NBC’s reality TV show “America’s Got Talent,” Snapple, a brand of Dr Pepper Snapple Group, Plano, Texas, launched a promotion to give fans a chance to win a VIP trip to New York City to see the show’s season seven finale and other prizes. The Snapple “Find a Star” contest will allow five fans to see the finalists’ live performances and watch as the winner is crowned.
Seattle’s Best Coffee, part of Starbucks Corp., Seattle, teamed with celebrity chef and “Next Food Network Star” winner Jeff Mauro to launch the Red Cup Showdown, a national search at state fairs and on Facebook to find the most imaginative new coffee drink. The grand prize winner will be awarded $10,000 and the chance to have their coffee drink featured at Seattle’s Best Coffee locations across North America.
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